About us

In the wake of COVID-19 three years ago, the world of business has changed leading to the rise of small businesses (and startups) across the US. According to the SBA (Small Business Association), there are estimated to be 37 plus million small businesses today; which make up over 99 percent of all US businesses in 2021. The SBA’s Office of Advocacy reports that 47 percent of all private-sector workforce in the US in 2020 called small businesses their employers. These stats speak to the need for quality and specialized accounting, fractional CFO, and financial coaching services which will allow small businesses to grow and achieve their goals.

Hi, my name is Ruth Barasa, president and founder of NaRfula Financial Solutions, a certified woman-owned and minority-owned company. My company offers accounting and financial solutions that cause businesses to be successfully satisfied. We do this by addressing the challenges, problems, and setbacks businesses face today. I am a seasoned accountant and CPA with over 24 years of hands-on accounting and financial tacit knowledge. 

At NaRfula Financial Solutions we package our services to custom-fit each client’s unique needs, ensuring that our clients’ businesses’ financial health is robust and reliable. Our accounting services include budget creation, cashflow & financial modeling, accounting consulting, accounting operations management, and more. Financial coaching – at the individual level – is another vital service we offer at NaRfula Financial. I am dedicated to helping my clients experience financial victory by listening to their questions, sharing necessary fundamental information, and providing personalized coaching that allows them to break the paycheck-to-paycheck cycle.

While we are happy to provide our services to any small business, our niches are government contracts and the rapidly growing women-owned small businesses; particularly those in the research-based, legal, technology, engineering, and architecture industries.  According to NAWBO (National Association of Women Business Owners), in 2019 there were over 11 million women-owned small businesses in the US, which brought in approximately $1 trillion in revenue and ensured 9.4 million people were employed. These numbers reflect the necessity and the positive economic impact that women-owned businesses play. The importance of small businesses coupled with the staggering muscle of women-owned businesses is why my company is focused on serving women-owned small businesses. As a woman business owner, I am confident that my company can help ensure the stability and growth of women-owned small businesses.

If you are a small business in need of solid accounting services, or an individual struggling to make sound and lasting financial progress in your life, please contact our office here at NaRfula Financial Solutions. We want to partner with you and bring good health back to your finances.